Join us for our next event - Social Media’s Influence On Healthcare
The Physio Social Club - connecting health & fitness professionals.
Join us for an enlightening evening at The Physio Social Club's next event, "Social Media's Influence on Healthcare." This thought-provoking panel discussion brings together physiotherapists, health professionals, and fitness experts to explore the profound impact that social media has had on the healthcare landscape in recent years.
In an era where social media has become an integral part of our lives, it has significantly altered the way health and fitness professionals communicate with each other and the general public. At this event, our guest speakers will dive deep into the multifaceted aspects of this digital revolution.
During the panel discussion, we will delve into the various topics including:
Communication among professionals and how social medial has transformed the way we connect, collaborate and exchange knowledge.
Health advice in the digital age and explore the role of health and fitness professionals in providing accurate and reliable health advice, as well as the ethical considerations in delivering information to the general public.
The nuances of interpreting research findings presented via social medial and making an informed decision based on the latest research.
Building an online presence and brand with practical tips and strategies to engage your audience, establish credibility and promote your professional identity in the digital realm.
This event is a unique opportunity to network with like-minded professionals, gain valuable insights from industry experts, and engage in meaningful discussions about the intersection of healthcare and social media. Whether you are a physiotherapist, health professional, or fitness professionals this event is not to be missed!
Our panelists for this event are Victoria Walker, Director of WLKR Digital, Ashleigh Ormond, Holistic Physiotherapist and Mindset Coach, Matt Wirdnam, Physiotherapist and Social Media Editor & Podcast Host for Latrobe Sport & Exercise Medicine Research Centre, and Michelle Bergeron, Physiotherapist & Sports Medicine Australia Elected Director of the Board. The session will be hosted by John Contreras, Sports & Exercise Physiotherapist.
Join us at The Physio Social Club's "Social Media's Influence on Healthcare" and be part of the conversation that is shaping the future of our profession. Reserve your spot today and prepare to expand your horizons in the ever-evolving world of healthcare and social media.
Limited seats available. Register now to secure your spot!
All health and fitness professionals are welcome, including students.
Free to attend - get your ticket here
Guest Speakers
Victoria Walker
Victoria has been in the digital marketing game for over 10 years after starting her business whilst still at uni. Facebook and Instagram came knocking and she saw how important they’d become for business. Turns out… she was onto something.
WLKR Digital offers a gamut of digital marketing services, specialising in strategy and content. With experience across a multitude of industries and many personal ties to the physio world, Victoria has a lot to say and teach in this space.
Matt Wirdnam
Matt is the Social Media Editor at The La Trobe University Sports and Exercise Medicine Research Centre. In addition he is also a Master’s researcher at The Australian Ballet and is currently working as a clinician in private practice and in football at South Melbourne FC.
Matt’s research focusses on the impact that mental fatigue has on learning, injury and performance in professional ballet.
Ashleigh Ormond
Ashleigh is a Holistic Physiotherapist and Mindset Coach. She is also a passionate speaker, writer, podcaster & content creator.
In 2021, after completing further training in Women’s Health and her coaching certification, Ash started her Instagram page as a platform to educate, empower self love and self confidence, and to hold space for otherwise “taboo” conversations. What began as a creative outlet in lockdown quickly grew to an engaged audience of over 18,000 people across Instagram and TikTok.
Through her social media platform, Ash has had the opportunity to work with prominent brands in the health and wellness space including KIC, Modibodi, and Baxter Blue. But more importantly, Ash sees her social platform as a vessel to reach, connect and empower people beyond the confines of the treatment room
Michelle Bergeron
Michelle is a professional that stands behind her patients and her statements; in person and on social media. It’s an approach that has served her well in her noteworthy career of over 16 years, working with elite athletes, performance professionals and everyday people who struggle with foot and ankle issues. And while the steady stream of free Barefoot shoes is yet to materialise, Michelle has embraced social media as a means to reach and educate a new, highly informed patient (and now health professional, with The Better Foot Project), who actively seek out professionals who are ready with the quality, research-based content they need and relatable, no bs approach to life.
John Contreras
John is an APA Sports & Exercises Physiotherapist, Strength & Conditioning Coach, and Pilates Instructor and Educator with over 21 years of experience working in Melbourne and London. In addition to his Physiotherapy qualifications, John also holds a Master of Exercise Science (Strength & Conditioning) from Edith Cowan University.
Alongside his clinic work, John also runs various exercise therapy workshops to health and fitness professionals, mentors younger clinicians, and is founder of The Physio Social Club.
Any questions, reach out on instagram @physiosocialclub @johncontreras.physio or email physiosocialclub@gmail.com.
